Customization has become the norm for everything from laptops and cellphones to bespoke clothing, to the point which all of these services are readily available online, but there is one area which so far has remained untouched: the made-to-order shoe. Even though the cult of the "it bag" has given way to the "it shoe", somehow neither Manolo or Christian have taken custom shoes to the next level by offering an online custom shoe service. After all, custom suits can be ordered online from Hong Kong, so why not a pair of fashionable heels? Now the website Shoes of Prey has made this quick and easy, offering a service that allows you to design your own pair of custom shoes and have them shipped to your door.
The interface for building your shoe is easy to use and fun. You can select the style of shoe first, such as ballet flat, bootie, gladiator or peeptoe pump then select materials and colors. As you go through the process, you can choose from approximately 75 different kinds of leather ranging from snakeskin to patent leather, in a variety of different colors. In fact, there are so many choices, it's difficult to decide on just one style or color.
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A finished pair of customized shoes |
If you're curious as to how close the actual shoe will look to your design and more information on how the design process works, check out this first-hand account from Beverly.